SANTA BARBARA, Calif.— Vitamin Angels received the highest rating from Charity Navigator for the fourth consecutive year. The four-star rating, which is defined as “exceed[ing] industry standards and outperform[ing] most charities in its cause," is based on an evaluation of both organizational efficiency and organization capacity.
Only 8 percent of the charities rated by Charity Navigator have received at least 4 consecutive four-star evaluations, according to Charity Navigator’s president and CEO, Ken Berger. “This ‘exceptional’ designation from Charity Navigator differentiates Vitamin Angels from its peers and demonstrates to the public it is worthy of their trust," he said.
“We are thrilled and honored to receive this recognition from Charity Navigator," said Howard B. Schiffer, Vitamin Angels’ president and founder. “It is not only a great indication of the care in which we use your donations, but a reflection of the fact that we remain true to our mission year after year. We consider the stewardship of your contributions a great responsibility, and so will continue to direct the majority of our expenditures to our programs."
Vitamin Angels is dedicated to reducing child mortality worldwide by advancing availability, access and use of essential micronutrients, especially vitamin A , at–risk populations worldwide. In 2010, Vitamin Angels connected over 22,500,000 children in 43 countries, including the United States, with the vital nutrients they need as a foundation for good health.
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